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Master of Business Administration (MBA)

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A flexible and industry-oriented postgraduate program aligned with NEP 2020, offering specialization and research opportunities in key management domains.

Introduction

The Master of Business Administration (MBA) program at Pannadhay University is designed to provide academic excellence, industry relevance, and flexibility in line with the National Education Policy (NEP) 2020. The program focuses on developing strategic thinking, leadership qualities, and managerial competencies required in today’s dynamic business environment. It integrates theoretical concepts with practical applications through case studies, projects, and industry exposure, enabling students to understand real-world business challenges. The MBA program offers specializations in Human Resource Management, Finance, Marketing, Business Analytics, and Digital Marketing. Marketing remains a core specialization for all students, while additional specializations can be selected based on individual career goals. The program is offered in both 2-year and 1-year formats, catering to students from different academic backgrounds. Students have the flexibility to choose between coursework and research components, allowing them to align their academic journey with career aspirations such as corporate roles, entrepreneurship, consulting, or research and academia.

Specialization In Human Resource Management, Finance, Marketing (Compulsory for all), Business Analytics, Digital Marketing

Subject Offered :

Principles of Management
Managerial Economics
Financial Management
Marketing Management
Human Resource Management
Organizational Behavior
Business Analytics
Operations Management
Strategic Management
Business Research Methods
Corporate Finance
Digital Marketing
Entrepreneurship Development
Supply Chain Management
International Business
Management Information System (MIS)
Business Ethics & Corporate Governance

Department	Department of Management Studies
Type	Full Time
Duration of the Course	1 Year / 2 Years (as per eligibility and NEP 2020 guidelines)
Eligibility	For 2-Year MBA: Bachelor’s degree (3 years) from a recognized university, For 1-Year MBA: 4-year undergraduate degree or equivalent from a recognized university
Seat Alloted	120
Medium of Instruction	English
Examination	Semester System with internal assessment, projects, and end-semester examinations
Syllabus	As per UGC Guidelines and NEP 2020 framework including core subjects, electives, specialization papers, internships, and research/dissertation
Scholarship	Scholarships available based on merit and university norms
Fees

Documents Required for Admission